FREELANCE
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THE MAMA RULES PHILOSOPHY
Mama Rules* was created as a destination for products that don’t compromise your sense of style just because you are a mum.
Launching with our baby muslins with catwalk-inspired prints, this is the perfect accessory for both mum and baby.
Because it really is all about you.
Our products are on trend and catwalk inspired to enhance your look.
Not everything you own now has to be covered in yummy mummy duck prints! The business started whilst looking for products when I became pregnant with my little girl. I was soon disappointed, as I couldn’t find maternity and nursing clothes as well as other mum products that I felt represented me. I found the same was true for many of my like-minded friends who had become new mums. With the support of my husband and the inspiration to show my little girl Effie May what I was really made of I started my first collection of Mama Rules products, baby muslins.
Mama Rules baby muslins come in four different prints to represent mums with varying contemporary styles. They are both mum and baby friendly by being on trend, super silky soft, breathable and practical. We hope you love our baby muslins as much as we do and feel liberated to have a mum product that you can show off that represents you! There are plans for new collections and products so watch this space.
Thank you for supporting an independent mumboss company!
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Laura x
It was such a pleasure to work with Laura, the CEO & Founder, of Mama Rules and to contribute to her powerful vision for helping new mums keep their fashion identity through her trend driven, yet practical products.
As mentioned,
"The perfect accessory for both mum and baby."
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At a set price per artwork, I created trend inspired, fashion forward prints, where I edited these into repeat patterns and adjusted the colour selection for the printing process. I also provided a number of colourway options to choose from and along with accurate tech documents to accompany the designs for printing.
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